When it comes to important stylists, you don’t really get much bigger than Lori Goldstein. From her work with Vogue Italia to her new campaign for Juicy Couture to that smoldering August cover of W, you know Lori’s work. You know it well.

But unlike the current generation of top stylists, Lori lets her work speak for itself–she has no desire to be a celebrity in her own right. However, she is more visible than ever, thanks to her LOGO line for QVC, which launched last year. The latest collection debuts August 9 at 1pm on the kitschy-cool shopping network.

I recently got the opportunity to chat with Lori about her latest adventures, and what it takes to make it in fashion.

Fashionista: So your latest collection for QVC hits August 9. What can we expect from it?

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