Fashionista

How to Make It in Fashion: June 21, Dream Hotel Downtown, New York

Wednesday July 18th, 2012

Monday June 25th, 2012

Fashion News Roundup: Kim Kardashian and Beyoncé Hang Out, Lily Aldridge Gives Birth to a Baby Girl, and Gisele Does Not Control Tom Brady’s Hair
Fashion News Roundup

Fashion News Roundup: Kim Kardashian and Beyoncé Hang Out, Lily Aldridge Gives Birth to a Baby Girl, and Gisele Does Not Control Tom Brady’s Hair

Are Kim K and Beyoncé finally becoming friends? They were photographed together at a concert this weekend and, well, we’ll let the photos speak for themselves. {NY Daily News}

Naomi Campbell returns as the face of European brand Pinko in their fall/winter campaign. {Design Scene}

Congrats to model Lily Aldridge and her husband, Kings of Leon frontman Caleb Followill, on the birth of their baby girl, who has been given the very Southern moniker Dixie Pearl. {Vogue UK}

Christian Louboutin’s name is popping up in courts everywhere, but this one isn’t exactly his doing: professional poker player Beth Shak is being sued by her ex-husband over her 1,200 pair strong designer shoe collection. {HuffPo}

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Published at 1:45 PM

Monday November 14th, 2011

Can You Trust the Editorial Integrity of Personal Style Blogs? A Closer Look at How Bloggers Make Money

Can You Trust the Editorial Integrity of Personal Style Blogs? A Closer Look at How Bloggers Make Money

Once the provenance of earnest fashion fans on the fringes of the industry, blogs have evolved into legitimate media sources and, more importantly, big moneymakers. Just look at today’s WWD story highlighting “hot fashion bloggers” like Bryan Boy and Susie Bubble. The feature goes on to detail how each “hot fashion blogger” makes their money, how many monthly page views their sites get, and presents an important question: “Bloggers sitting front row have become commonplace—as have partnerships with leading brands and fashion houses that often blur the nature of what they do: Reportage and criticism or marketing and promotion?”

Whether it’s by partnering with brands, styling shoots, receiving payment (or free product) for writing posts or getting commission on the sale of items they post about, some bloggers are seriously cashing in on their influence. Of course, there’s nothing wrong with making money. These bloggers work hard, are dedicated to their followers and add a unique voice to the fashion dialogue. “Bloggers produce original content; they have a unique talent [whether it be photographing, styling, writing] and it’s obvious,” says Karen Robinovitz, co-founder and chief creative office of Digital Brand Architects, an agency that reps “top tier bloggers.” “Why would you, for instance, hire any stylist when you can hire just as talented a stylist but one that also has 75,000 followers?”

But as blogs make the transition from personal style diary to profit-turning businesses, some readers have begun to feel that original and unbiased content, once the keystone of what made blogs so relevant, has taken a hit.

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Published at 3:45 PM

Friday May 6th, 2011

Fashion News Roundup: Forbes Lists the Top-Earning Models, Galliano Sues His Ex-Lawyer, and a Tool to Determine Whether or Not You’re Wearing Pants
Fashion News Roundup

Fashion News Roundup: Forbes Lists the Top-Earning Models, Galliano Sues His Ex-Lawyer, and a Tool to Determine Whether or Not You’re Wearing Pants

The World’s Top Earning Models: Gisele earned a whopping $45 million last year. Heidi Klum followed far behind at $20 million. Other top earners include Kate Moss, Adriana Lima, Lara Stone, and Candice Swanepoel. It definitely pays to be a Victoria’s Secret Angel. {Forbes}

Galliano Is Suing His Ex-Lawyer For Stealing $4 Million:As if John Galliano doesn’t have enough legal woes, he’s now suing ex-attorney Stephane Zerbib on the accusation that he stole $4 million from the designer. Zerbib is countersuing for defamation. Sigh. {NYP}

Cathy Horyn Tells Bloggers How They Should Blog: Refinery29 caught up with the fashion journalist–who never minces words–and asked her about the future of fashion journalism. Her advice? Don’t re-blog, be a reporter, and learn French. {Refinery29}

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Published at 1:02 PM

Wednesday January 12th, 2011

New iPhone App Pose Allows You To Shop With All Your Friends, All The Time
e-commerce

New iPhone App Pose Allows You To Shop With All Your Friends, All The Time

Ever wish you had your best girlfriends around every time you went shopping so you could get their feedback before you made a purchase you might later regret? Enter Pose, a new free iPhone (and soon Android) photo-based fashion-sharing app, which debuted yesterday. The premise is that you snap pictures of pieces you find while shopping, then share them with your network which includes folks using the app, Facebook, or Twitter. Or don’t share your finds at all, and just use the pics as an archive of things you lust after.

When you do share a find with friends, or “friends” as the case may be, a unique page is created at Pose.com for that item. Friends can then comment and give feedback on the item in question. You get instant notifications when anyone comments.

Pose is a bit more selective and sophisticated than other fashion-sharing sites, like Fashism, where any random person can say “I like it” or “I hate it” and leave comments. It’s a more controlled way for the user to distribute content and elicit opinion.

There are a few different streams within the app: your own, everyone else, the most popular, and a category called Posers. Posers are handpicked by Pose and are either very stylish, very good shoppers, or both. Current Posers include Norma Kamali, Natalie Joos, Leandra Medine (Man Repeller), and yes, our very own Lauren Sherman.

While it’s unclear how Pose is going to work as a business, they’ll likely look towards models like Foursquare, where retailers can message users directly.

One issue?

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Published at 4:11 PM