Did you watch NBC’s Fashion Star last night? A lot of fashion people did and they seemed pretty disappointed. Well, that’s putting it mildly. A sampling of tweets from the fashion industry sent out during last night’s show:

It’s like watching #ProjectRunway while having a seizure. #FashionStar @NBCFashionStar – Tom + Lorenzo ‏ @tomandlorenzo

#FashionStar clearly spent more on music & Nicole Richie’s headbands than it did on anything else. – Heather Cocks, Go Fug Yourself ‏@fuggirls

I don’t think I’ve ever been so utterly confused watching a tv show before tonight. Wtf was that show all about anyway? #FashionStar – Jay McCarroll, designer and first winner of Project Runway, @jaymccarroll

I swear I didn’t plan to get so aggro about #FashionStar but it’s all of our livelihoods on the line if America thinks that was real fashion – Matt Kays, fashion publicist ‏ @mattkays

Reality TV, please face reality! How on earth is #Saks ok with the idea of ordering the same collections as #Macys or #hm? #FashionStar – Rachel Dodes Wortman, reporter for the Wall Street Journal ‏ @racheldodes

But while the fashion industry was appalled with last night’s spectacle (which is an apt descriptor considering there were models on Harleys, backup dancers and smoke machines) the show actually seems to be a hit at retail.

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