Perfume

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Fashion Is Fun

Clinique: Desperately Seeking Young Folks

It looks like Clinique is trying to wipe the dust from its fragrance, Happy, just in time for the holidays. They’re targeting a younger market, and they’re doing it rather quickly. First we saw that Happy was the virtual give-away of the day on Facebook. Then we saw that you can have a custom bottle [...]

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Scent Sells

WWD reports that Coty, the beauty monolith known best for celebrity fragrances, is buying a color cosmetics manufacturer as part of a long-term business plan to more than triple its profits. Coty is number one in the mass-market perfume business, credited with starting the celebrity fragrance boom in America. We can thank Coty for scents [...]

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Makeup

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Explain

Do You Smell Your Age?

Sometimes, your perfume smells like Calvin Klein ’99… but your attitude feels like Lanvin, this second. What to do?

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Makeup

David Lynch to Gucci: “More Sparkle!”

Gucci was keen enough to release a behind-the-scenes video of their perfume commercial on YouTube, and it confirms a few things for us: 1. Gucci is really trying to evoke to decadent, industrial Halston spirit of the ’70s. 2. Freja looks about ten years younger with long hair, which is both good and bad. 3. [...]

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Haiku

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Kate Moss

V Magazine Says, Donate for Kate!

V‘s photo shoots are always brilliant, but who knew their business savvy was just as sharp? We found out today, when we got word that the magazine will put Kate Moss on an upcoming cover – with a set bought partly by V readers and Kate Moss fans, instead of by the magazine! Here’s the [...]

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Models

Agyness Has Words With Burberry?

First Kate Moss gets to talk in her Rimmel commercials, and now we hear that Agyness Deyn will star in Burberry‘s new perfume ad – complete with dialogue. Writes in a secret source from London… “Just saw the ad for the new Burberry Parfum, starring our beloved Agyness Deyn. It’s COOL, as you imagine. Aggy [...]

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Makeup

Tim McGraw Gets a Perfume

Country music is one of the only categories in America still selling records, so maybe it’s no surprise the scent industry thinks it can help sell them too. Today, Coty announced their latest face is Tim McGraw, who will launch his own fragrance for men in the Spring. McGraw is a multi-platinum record artist, who’s [...]

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