Cartier Launches Its Latest Love Collection With a Fancy Dinner
Cartier’s Love bracelet is sort of the Birkin bag of jewelry.
It’s a fashion industry favorite, but also one of the brand’s biggest commercial successes. And it’s secured a place on the wrists of everyone from the Kardashians to the Roitfelds. So, naturally, if the Love’s simple design and symbolic message are so widely appealing, why should Cartier stop with the bracelet?
Thankfully, they haven’t. Cartier’s been reincarnating the Love design since its genesis in 1969, in necklaces, earrings, rings, and new materials.
“Strong design allows for evolution,” Pierre Raniero, Cartier’s Director of Image, Style, and Heritage explained last night at a dinner to preview the new Love offerings.
