Fashionista

How to Make It in Fashion: June 21, Dream Hotel Downtown, New York

Monday May 13th, 2013

Join Zac Posen, Rebecca Minkoff, and the Man Repeller at Our First Conference!
How I'm Making It

Join Zac Posen, Rebecca Minkoff, and the Man Repeller at Our First Conference!

Fashionista is excited to host its first ever day-long event, How to Make It in Fashion.

This isn’t just another conference where you leave with a goodie bag and nothing else. (Although there will be a great one.) Along with tips on networking, alternative career paths, and plain old inspiring success stories, you’ll have a chance to actually talk one-on-one with many of our speakers (including Zac Posen, the Man Repeller’s Leandra Medine, Rebecca Minkoff and more) as well as Fashionista editors about how to kick-start your career or take it to the next level. You’ll get real, take-home advice, make connections, and who knows? Maybe you’ll take the first step towards your dream job.

All the deets and how to sign up, right this way.

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Published at 12:25 PM

Thursday September 6th, 2012

Friday March 30th, 2012

Wednesday February 1st, 2012

Fashion Tech Boom: Why It’s Happening and How Startups Get Funded
The Business

Fashion Tech Boom: Why It’s Happening and How Startups Get Funded

Last year saw a major influx of new fashion-focused tech startups. With the early success of pioneers like Gilt Groupe and Ideeli, an industry that has typically been slow to embrace new technology has spawned a burgeoning community of game-changing ecommerce sites, mobile apps and social networking and discovery platforms. And with no shortage of new ideas or interest from financial backers, this influx shows no signs of slowing down in 2012–and we think that’s very exciting.

With new start-ups popping up almost daily, we set out to discover which ones are doing it right, how they’re all being funded, and what 2012 holds for the fashion tech biz.

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Published at 6:41 PM

Wednesday September 7th, 2011

Show Us Your Best Fashion’s Night Out Styles And You Could Win a $250 Shopping Spree
Fashion Is Fun

Show Us Your Best Fashion’s Night Out Styles And You Could Win a $250 Shopping Spree

We really wish we could spend Fashion’s Night Out with each and every one of you, darling readers, but since that’s just a pipe dream for now, we’ll settle for images of your best poses, purchases and moments from the night.

Enter Pose, the free mobile network for fashion, which allows users to create a profile, upload images, add personal comments, and share across Twitter, Facebook and Tumblr in real-time. Today, Pose got even better with a just-debuted widget that lets you post new style content to your blog immediately with your mobile phone.

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Published at 8:15 PM

Monday April 25th, 2011

Contemporary Retailer Metropark Awards Shoppers Who Use Pose
Shopping

Contemporary Retailer Metropark Awards Shoppers Who Use Pose

When we heard about Pose, the app that allows you to share shopping finds with friends both real and virtual, we knew that it was going to inspire retailers to get creative. Metropark, a mall retailer that combines fashion, art, and music in its retail space, is encouraging shoppers to use the iPhone app in its stores for the next three weeks.

Starting now, if you use Pose to capture pictures of clothing or accessories from Metropark and then share those finds across Twitter or Facebook with the hashtag #MetroparkUSA, you’ll be randomly entered to win a gift certificate. The Pose feeds will be broadcast in Metropark stores across the country in real-time. Two shoppers at random will be chosen each week to win a $200 gift certificate.

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Published at 6:18 PM

Wednesday January 12th, 2011

New iPhone App Pose Allows You To Shop With All Your Friends, All The Time
e-commerce

New iPhone App Pose Allows You To Shop With All Your Friends, All The Time

Ever wish you had your best girlfriends around every time you went shopping so you could get their feedback before you made a purchase you might later regret? Enter Pose, a new free iPhone (and soon Android) photo-based fashion-sharing app, which debuted yesterday. The premise is that you snap pictures of pieces you find while shopping, then share them with your network which includes folks using the app, Facebook, or Twitter. Or don’t share your finds at all, and just use the pics as an archive of things you lust after.

When you do share a find with friends, or “friends” as the case may be, a unique page is created at Pose.com for that item. Friends can then comment and give feedback on the item in question. You get instant notifications when anyone comments.

Pose is a bit more selective and sophisticated than other fashion-sharing sites, like Fashism, where any random person can say “I like it” or “I hate it” and leave comments. It’s a more controlled way for the user to distribute content and elicit opinion.

There are a few different streams within the app: your own, everyone else, the most popular, and a category called Posers. Posers are handpicked by Pose and are either very stylish, very good shoppers, or both. Current Posers include Norma Kamali, Natalie Joos, Leandra Medine (Man Repeller), and yes, our very own Lauren Sherman.

While it’s unclear how Pose is going to work as a business, they’ll likely look towards models like Foursquare, where retailers can message users directly.

One issue?

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Published at 4:11 PM