Fashionista

Friday October 15th, 2010

Katy Perry’s Fragrance Campaign Revealed (And Other Celeb Fragrance News)
Beauty

Katy Perry’s Fragrance Campaign Revealed (And Other Celeb Fragrance News)

Katy Perry is not known for subtlety, so I was not expecting an artsy black and white image for her Purr fragrance campaign. True to her campy form, she is posing as a cat. A pink and lavender, latex-clad, stripper-heeled kitty cat. With a giant pink ball of yarn.

The ad was shot by Miles Aldridge and is meant to complement the design of the Purr bottle which will be shaped like a lavender cat with jeweled eyes and metallic accents. The message here is quite clear. No abstract art for Katy. Meow.

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Published at 10:03 AM

Thursday July 22nd, 2010

Katy Perry Wants You To Smell Like Her Kitty
Beauty

Katy Perry Wants You To Smell Like Her Kitty

It was only a matter of time.

Katy Perry will launch her first fragrance, called Purr, in November at Nordstrom and nordstrom.com, WWD is reporting.

The fragrance was inspired by a Catwoman costume Perry wears on stage. Fittingly, the bottle is kitty-shaped. And despite Perry’s penchant for the tooth-achingly saccharine, Purr won’t smell like candy or Hello Kitty’s garden (whatever that smells like). It has “top notes of peach nectar, forbidden apple and green bamboo; a heart of jasmine blossom, pink freesia and Bulgarian rose, and a drydown of vanilla orchid, white amber, creamy sandalwood and musk,” according to WWD, and will sell for $45 for a 3.4 oz. cat bottle.

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Published at 11:16 AM