As anyone who has tried to become a fashion designer will tell you, the years you spend building your brand can be hard. There’s so many decisions to make–do you want to branch out on your own right away or spend a few years working for an established name? Do you want to be conceptual or commercial? And of course, where are you going to get the money?
So what’s a brand new designer to do? Get advice from our “How I’m Making It” panel at our first-ever conference. We’re gathering together some of the coolest new designers in the business to tell us, well, how they’re making it.
Who’s on deck?
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Today, KCD will host its seasonal open house, where market editors, stylists and other fashion types will be given the opportunity to see the latest collections from the PR powerhouse’s roster of brands—including Givenchy, Chloe and Marc by Marc Jacobs—up-close.
Mostly everyone attends KCD’s press day because it’s filled with great brands that magazines (and, increasingly, websites) want to shoot. That’s why it’s such a coup for three-year-old accessories line Reece Hudson to show its Fall 2013 collection alongside KCD’s clients. As an emerging label, the company can’t afford to pay KCD a monthly retainer for representation. But designer Reece Solomon and business partner Max Stein are mentored by KCD senior vice president of public relations, Renee Barletta, through the CFDA incubator program.
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As one half of design duo Reece Hudson (the other being her partner Max Stein), Reece Solomon knows how to get things done–and done well. Since graduating from Parsons just three years ago, Reece has turned her line of expertly crafted leather handbags into one to watch. And the industry has taken notice in a major way. Last summer, the CFDA chose Reece Hudson as one of latest recipients to occupy its Fashion Incubator Studios in NYC garment district, along with receiving free business consultations from NYU. We’ve been dying to know what’s happening for Reece now that she’s settling into life as a CFDA incubatee–as well as what’s next for Reece Hudson– so we grilled her on how she’s “making it” in fashion today.
What was the inspiration behind starting your own brand?
Since I was little I have always wanted to have my own brand, and I knew that it was something I wanted to start at a young age, not later in my career. Also, when I graduated Parsons in 2009, the economy was terrible and thus the job market. So I kind of felt that if I couldn’t find the job I wanted I might as well try to create it for myself.
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