Savile Row Protests New Abercrombie & Fitch Store Selling ‘Crappy Clothes to Ghastly People’
Savile Row is not happy to be sharing a neighborhood with Abercrombie & Fitch. In what is one of the most quintessential examples of British journalism that I have ever read–a perfect mix of snooty and hilarious–the Guardian is reporting that the tailors are irate about sharing a block with with the all-American label.
An Abercrombie & Fitch store is currently located just on the edge of Savile Row where “the proud old tailor shops could just about pretend it didn’t exist along with its loudly branded sweatshirts, its Eurotrash and its queues.” Well, it might not be so easy to ignore now. A&F is reportedly planning to open a children’s shop at 3 Savile Row, which is where, coincidentally, the Beatles did their famous rooftop performance. It’s also smack in the middle of the block of bespoke tailors, who took to their local council to complain.


