I do 85% of my shopping online. Mostly because I sit at a computer all day and it’s a convenient procrastination tool. But also because I know exactly what I’m getting. I can visit a website and find the exact item in the exact color in the exact size and order it instantly.

At least that’s how I felt a few weeks ago, when I started searching for a pair of not-too-pricey pale pink jeans. However, the experience made me realize that sometimes, getting off your butt and visiting the mall is just easier—and that there needs to be more of a connection between online and offline retail.

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