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Fashion Is Fun

The 10 Best Fashion Stats from Style.com’s Year End Review

Everyone loves a list, and year-end lists are the best of them all. In the crush of current news, there’s a tendency to forget all the ridiculous and amazing things that took place six weeks ago, let alone 11 months ago. Style.com has kicked off the year-end list extravaganza and set the bar really high for the rest of us list makers toiling away trying to remember what the heck happened in 2011.

Their list looks at 18 different events that happened this year, from the Dior/Galliano drama to the Royal Wedding. Wondering out how many buttons were on Kate Middleton’s gown? How many names have been tossed in the ring to replace Galliano at Dior?

Read on.

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Mood Board

November Mood Board

By Steff Yotka Sunday, Nov 6, 2011 / 4:19 PM


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Exclusive First Look Inside Style.com’s New Print Mag: Peep the Azzedine Alaïa Interview and Find Out the Top 5 Viewed Runway Shows

Style.com/Print, that’s Style.com’s new print mag (if you haven’t heard), doesn’t hit newsstands–or the web–until Monday, October 31 but we’ve got an exclusive first look at one of the juiciest features in the new issue: An interview and photo essay spotlighting legendary designer Azzedine Alaïa.

Photographer Kacper Kasprzyk shot model Saskia de Brauw in head-to-toe Azzedine Alaïa (left) for the debut issue, and the photos are accompanied by a Q & A with Alaïa (conducted by Style.com EIC Dirk Standen) as well as a profile on de Brauw.

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Magazines

Style.com’s New Print Mag To Hit Newsstands Next Week, Will Cost $14.99

By Hayley Phelan Thursday, Oct 27, 2011 / 9:46 AM

Back in April, we reported that Style.com would be launching a print magazine in the near future and now, here it is.

The New York Times reports that the glossy magazine will hit newsstands next week and will go by the name of Style.com/Print. Besides its awkward title, which the Times‘ Eric Wilson calls “puzzling” and the slightly befuddling concept to begin with (how would clicking through endless runway shows translate into print?), the new magazine actually sounds pretty interesting.
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Fashion News Roundup

Fashion News Roundup: Franca Sozzani Says Dior Should Hire Galliano Back, Bryanboy Wants Babies, and Tyra’s Insane ANTM-All Stars Commercial

Cathy Horyn Ruffles Feathers Again: Horyn published a “must-see” list of shows for NYFW, which included many young designers but left out several big name players like DVF and Oscar de la Renta. Some were indifferent, but more than a few felt slighted. {WWD}

Franca Sozzani Thinks Dior Should Hire John Galliano Back: The Italian Vogue editor says, “ I understand [Dior's] point of view…and they couldn’t just say, ‘Bad boy! We forgive you! Come back!’ But it’s really a pity. And I will never believe he believed what he said.” {The Daily Beast}

ANTM All-Stars Starts Wednesday, Tyra Still Crazy: If this commercial is any indication of what’s to come this season, we can expect it to be a totally engrossing shitshow. {Fashin}

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News

Quote of the Day: Anna Wintour On How 9/11 Affected Designers That Year and Why She Wanted to Help

By Hayley Phelan Wednesday, Sep 7, 2011 / 7:30 PM

“I had all my editors telling me they’ve lost their deposits, they have no more money, and what should they do? That seemed to me a great opportunity for us to help…It was adorable. It was about the industry helping each other. It was a very small thing, but it felt good. We’re not going to be defeated…I do think it’s important to make the point that as awful as adversity is, it is important to be positive and think about how you can help and what you can do. It can have results. It is so easy to moan and to complain a lot, but being positive and proactive is by far the most rewarding way to be. Do I sound too Pollyanna? I really believe that.

–Anna Wintour showing an unusually emotional and optimistic side in the New York Times piece exploring the fashion industry in the wake of 9/11. This article actually brought tears to our eyes–a must-read, written from the perspective of the designers affected during Fashion Week September 2001.

Magazines

Vogue and Conde Nast Launch Another Social Media Tool, but Do We Really Need It?

It’s not exactly a secret that Conde Nast has been a little late to the whole Internet thing. Look no further than the fact that their most famous fashion title–Vogue, in case you weren’t sure–only got a dot com a few years ago. So it makes sense the famed publisher is trying to make up for lost time.

Today Conde Nast launched new social media tool “Social Sidekick.” The in-house developed tool works as an aggregator for most-shared content from W, Style.com, Glamour, Self, Teen Vogue and Lucky. It sounds sort of fancy but all it actually means is that on those sites there will be a window at the bottom of the page, which splashes out popular content from the aforementioned sister sites–basically, it’s an aggregator like any other aggregator on any other site. It’s not a bad idea–especially from the advertising perspective–but it’s certainly not groundbreaking, or as Business Insider says, “It’s nice to look at, but it won’t make a big difference to the bottom line.”

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Fashion News Roundup

Fashion News Roundup: Alex Wang Nail Polish, Florence Welch Covers Japanese Vogue and Old Navy’s Punctuation Problems

Genderbending Florence Welch On October Vogue Japan: We haven’t even seen all of the September issues yet and vogue Japan is already rolling out its October cover, which is awesome. Karl Lagerfeld shot musician Florence Welch, who looks like Jack White’s long-lost brother with slicked-back hair and red-white-and-black suiting. {Daily Mail}

Alexander Wang is Making Sally Hansen Polish! He’s working with the nail polish megabrand on a line of exclusive colors to debut at his Spring 2012 show. It’s his first foray into beauty and will probably be insanely popular; don’t expect them to sit on shelves for long (if at all). {Style.com}

Details on the Style.com Magazine: According to their website, the print magazine will launch “just days after the last look has left the runway” and will focus on every aspect of the Spring 2012 shows: clothing and trends, but also people, parties and backstage peeks. They’ll post daily updates on Twitter until the launch. {Style.com}

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Parties

Style.com’s Fete for Natalie Joos Turns Into an Unplanned Pool Party

Ascending to atmospheric heights in 95 degree weather sounds nightmarish to most, but when you throw Style.com and Natalie Joos into the mix, horrifying quickly becomes an unlikely source of salvation. Wednesday night, the end-all of fashion resources teamed up with the industry’s hippest casting director to re-launch her style blog, Tales of Endearment, on the roof of The James Hotel. Flanked by free-flowing champagne and panoramic city views, the space was a necessary respite from a hard day’s work of sweating in platform heels and well, any modicum of clothing.

Joined by fashion luminaries and showmen alike, Joos held court in a vintage Jaques Cassia scoured from the racks of nearby vintage shop, Resurrection. “I had an idea to throw a one year anniversary party and thought I should do it with someone,” she said of the event’s early stages. Weeks later Joos found herself in a situation that every fashion-loving fille dreams of– meeting with top members of Style’s editorial team, hashing out plans for a summertime fete. Anniversary plans morphed into a relaunch because Joos “was sick of the layout,” which has changed from conventional to accessibly editorial—reminiscent of another one of our favorite pages.

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  • Misty White Sidell
  • Friday, Jun 10, 2011 / 6:05 PM
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Magazines

Style.com to Launch Print Spinoff (No, It’s Not an April Fools Joke)

AdWeek is reporting that Style.com is launching a print spinoff to launch in the fourth quarter–which means it would launch roughly sometime in October, after the spring shows.

We thought it sounded a little April Fools-y–why would Conde Nast, who owns Fairchild Fashion Group, who owns Style.com, branch out with a new print mag? A commenter on the AdWeek story echoed the sentiment, “Please tell me this is an April Fool’s Joke? We have runway magazines…it’s call every edition of VOGUE that exists. Errr..don’t you own Style.com?” But we just received confirmation from a Fairchild Fashion Group spokesperson that the story is 100% true.

The mag is an extension of the brand, the spokesperson tells us, and while it’s a “consumer play” from the mostly trade-focused publishing group, it’s not the sole focus of the new venture, as the AdWeek article suggest.

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Entertainment

Style.com’s Reality Show: Online Only?

Excited for North of Madison?

We’ve heard rumblings from multiple sources that Style.com’s reality show might end up airing on the web, rather than television.

Why would Style.com air the series online? Two possible reasons: 1. They haven’t yet found a channel that wants to buy it. 2. They’re positioning the series as a web feature in order to attract more readers to the site on a regular basis.

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The Business

Will Style.com’s Move to Fairchild Mean Restrictions on Editor Gifts?

Style.com’s move to the Fairchild Fashion Group got plenty of attention.

But there’s an elephant in the room yet to be addressed publicly. Fairchild has a strict no-press trips/ no-gifting policy. Will Style.com editors be forced to follow those same rules?

If so, that would mean any work-related trip a Style.com editor or writer takes would have to be paid for by Fairchild. And they wouldn’t be allowed to accept gifts. (Aka swag.) According to one source, “it was such an issue when W was at Fairchild that it was one of the internal reasons why they moved W to Conde.”

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