Lily Cole's not the only one playing Alice (as in Wonderland) this fall. Mischa Barton has just signed onto her own take on the Lewis Carroll classic, called Malice in Sunderland, that's set to shoot in October. In the flick, Mischa plays an American film student who wanders through the Northern English city of Sunderland after getting hit by a car and losing her memory. Meanwhile, Lily Cole's star turn as Alice in Phantasmagoria - the Marilyn Manson creation that will either be brilliant or vile, or maybe both - should hit theatres this winter. Besides being Alice doubles, Mischa and Lily also share space at IMG Models, where they're both represented. According to WWD, Mischa just scored another modeling job - this time as the face of Iceberg, the Italian sportswear line. Maybe Lily can take over as the new Keds girl?