Hilary Rhoda's ads for Estee Lauder finally hit magazines. The Maryland native looks gorgeous in the campaign, but we wish she was used in a fresher way - after all, if Estee Lauder is going after a new group of younger, cooler customers, they might want to revamp their marketing and not just their faces. But maybe Estee Lauder is going for a specific kind of teenager - the one who worships Teen Vogue and its ultimate poster child, Bee Shaffer. The daughter of Anna Wintour is a student at Columbia University and a pro at shiny hair - but she's also a more poised double for Ms. Rhoda. Coincidence? Or something more?