It's no secret that ELLE's masthead renovations are more extensive than the ones Anne Curry wants on her townhouse. And though most apply just to the magazine, there's a new development taking place online: FLIP editor Holly Siegel is moving to ELLE, starting tomorrow. She'll be the senior editor of ELLEGirl, the website that was the magazine that we used to really like. We hear some renovations will happen on the site soon, and we can't wait to see what happens. But can ELLEGirl.com can regain the brand's readership (once bolstered by Mischa Barton, Adam Brody, and an entire sequence of Top Model)? That's even less predictable than Balenciaga's upcoming shoes, and even more anticipated than next week's Gossip Girl episode. One suggestion: Perhaps Emma Watson would like a blog?