We're slightly obsessed with Mad Men, the AMC drama that premiered this summer and quickly amassed a cult following. It centers around Sterling Cooper, a '60s Ad Agency in New York. The retro office is overrun with sexy secretaries, married men, and way too much scotch. Every Thursday, we swoon over Donald Draper, the company's creative director, who gallivants through the city conducting passionate affairs with a Greenwich Village bohemian and a 5th Avenue princess. We didn't even learn about the depressed wife and kids in suburbia until the end of the first hour. We do wonder how the well-suited men get any work done in their cloud of smoke and booze, but we're more interested in the amazing wardrobe. Our favorite character is the one with the best oufits, Joan. She's head secretary and mistress to the big boss, so naturally she gets the best clothes. Her two-sizes-too-small shift dresses come in every color, (the hot pink one was our favorite), and leave us wishing the show's costume designer, Katherine Jane Bryant, would set up shop in NYC. Apparently the fashion world is paying attention, too. Cathy Horyn referenced Mad Men yesterday as a possible influence in the spring '08 lingerie trend. We'd welcome garter belts coming into fashion, but maybe not bullet bras. --BRITT ABOUTALEB
The Style Evolution of the Women of Mad Men
To say we're looking forward to new episodes of Mad Men would be a bit of an understatement. We're obsessed with the genius character and plot development, the subtle yet on-point commentary on the shifting society of 1960s America, flawless period set designs, and oh, yeah, the clothes. Since the AMC series began in 2007, the fashion of Mad Men has made an undeniable cultural impact-- more than four decades after the styles were originally popular. The past several seasons of runway shows have seen more than a few designers heavily inspired by the retro drama, and series costume designer Janie Bryant has put out two extremely well received Mad Men collections at Banana Republic. But the fashion of Mad Men isn't just about the time period. As the lives and stories of Don, Betty, Peggy, Joan, and Sally change and expand, so do their styles. In anticipation of Season 5's premiere this Sunday night (which we've literally been waiting for our entire lives), we've taken a look back at some of our favorite Mad woMen through the years, from the early '60s onwards. We can't wait to see how Mad Men mania pans out as the 1970s creep up-- but you can bet we'll all be talking about it (and teasing our hair and wearing pencil skirts and winged liner) come Monday morning!