We love the kids at Real Gold for sending us their latest ad campaign, a slew of shots starring various British socialites in their latest limited t-shirt. The London brand followed Mulberry's recent example and got a pop-up store near Carnaby Street to sell art, CDs, and clothes to British youth addicts - their space is a lot like Opening Ceremony in New York or Satine in Los Angeles, but with more prints and photography, and less Marc by Marc. As for their recent campaign, the Real Gold crew somehow corralled every Tatler hipster in sight to wear one of their t-shirts on camera, and while Peaches Geldof looks adorable (and rested and healthy, which we've sort of never seen from her...), our real standout shot is Alice Dellal, the photographer and best friend of Lizzie Jagger who was recently named to Vogue's "Definitive Most Glamorous Women" list with Lily Donaldson and Alice Temperley. She sure looks glamorous jumping around in her Day Glo t-shirt, doesn't she? We're going to wear the exact same thing to the Dior cocktails tonight.