We received a mysterious invitation in our Inbox today, proclaiming "Celebrate the New Old Navy." We didn't know that khakis and blouson t-shirts could be reinvented so forcefully, which makes us wonder what's actually happening to Old Navy. Our guesses? 1. Old Navy realizes everyone in America is now (somewhat) obsessed with fashion - or at least, with "fashion" - and they're turning themselves into a Forever 21, with influxes of on-trend clothes flooding into stores, and flooding out just as quickly. 2. Old Navy is releasing a quirky TV commercial with their new head designer, Todd Oldham, that's going to be like House of Style on a sugar high. 3. Old Navy is finally buying Fred Flare and turning into a complete lifestyle store. That's the rumor, anyway.
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Old Navy's Gay Pride T-Shirts Go on Sale This Wednesday
Remember those crappy Fourth of July t-shirts Old Navy used to sell every year? (They may still do it, who knows....) Well, the retailer is taking the idea of a commemorative shirt in a more progressive direction with a collection of gay pride-themed T-shirts for men, women, and babies. The best news: 10% of the proceeds go to the It Gets Better Project, a campaign launched by writer Dan Savage that aims to help gay kids get through those beyond difficult teenage years by showing them videos that capture the lives of gay adults who made it. The site's slogan reads: "Many LGBT youth can't picture what their lives might be like as openly gay adults. They can't imagine a future for themselves. So let's show them what our lives are like, let's show them what the future may hold in store for them." Want to support this great cause? Go to Oldnavy.com on Wednesday and order a t-shirt. Or visit Itgetsbetter.org to make a donation.