Alexa Chung Wants You To Sweat - Fashionista

Alexa Chung Wants You To Sweat

Television star Alexa Chung has an interesting project in the works. It seems that Alexa's feeling major guilt over some Primark purchases and wants t
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Television star Alexa Chung has an interesting project in the works. It seems that Alexa's feeling major guilt over some Primark purchases and wants to do like a True Life: I Slave for 15p an Hour for Channel 4 in the UK. Alexa says that she loves "affordable fashion but I'm questioning the real price of £2 T-shirts and £8 dresses...I wanted to experience the reality of conditions in some of the Asian factories that supply our retailers - and it's an eye-opener." So she's setting up a sweatshop in London's Covent Garden, and making a group of fast-fashion lovers work sixty hours over five days to give them just a little taste of what it must be like to live and work in Houjie. And of course, to make every Zara shopper on the planet feel like a criminal. Obviously there are some big differences between working in a sweatshop for reality TV versus working in a sweatshop to support a family, but hey, it's a step, no?