Every time we read an interview or see a video with Christopher Bailey, we love him even more. Here, he talks about Burberry of course, but also about his new perfume, The Beat, working with Agyness on the campaign and the privilege of working with David Sims. And we know you might be sick of her, but we love the way Agyness sounds next to Bailey's tea and crumpets accent. His all British cast looks more like a super fun party than just another day at work. And with all that energy, maybe Reebok should sign the bubbly model.