What do Rumer Willis, Kristin Cavallari, Christina Milian, Josie Maran, Pete Wentz, Corbin Bleu and Wilmer Valderamma have in common? a) They all wear clothes. b) Their careers need help. c) They frequently grace the pages of US Weekly. d) They fascinate people under the age of 20. e) All of the above. Iconix Brands Inc., are thrilled to announce the group will appear in various ad campaigns for their new junior brand, Op, to be sold at select Wal-Mart stores around the country. Just please don't tell us they'll be co-designing the line, we might have a heart attack.