I love J.Crew. My mom snuck me out of class to go to the store opening in Orlando, I bought my first winter coat at the Rockefeller Center store, and I wait in suspense for each new shipment of Favorite Boxers. But scrolling through the site recently, I worry that someone has replaced my favorite preppy retailer with an evil twin sister like in Double, Double Toil and Trouble. Here's why: 1. Yoga Clothes. Seriously? As Natalie points out, the Yoga trend died years ago, and more importantly, do J.Crew girls really do yoga? Don't you picture them in a spinning class, or on a tennis court? 2. Awkward Girl. This isn't a W spread, we swear. It's just a J.Crew model sitting in a most unflattering position, making this cute gingham frock look about as attractive as a t-shirt at Savers. 3. The Luggage Collection. No joke. Italian leather luggage, in white, orange and yellow no less, for $1200 to $2000. For a little more, you could buy Louis Vuitton (or better yet, Tumi plus a plane ticket to Paris). I get it. J.Crew wants to play with the big boys of luxury - thus the fine jewelry, organza ball gowns, and now editorial catalogs and insane luggage - but taken as a whole, are they really selling all of this to the same customer? Don't pull a Gap on us now, there aren't enough Patrick Robinsons to go around. --BRETT KANE
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Also, remember "Shit Fashion Girls Say?" Disney sort of owns that now.
Apr 11, 2014