We put as much trust in the labels on our clothing as we do in the labels on our food. As in, we believe whatever it says. But apparently, this may not be so smart. The Humane Society just filed a pretty hefty lawsuit against Dillard's, Lord & Taylor, Macy's, Saks, Neiman Marcus and Andrew & Suzanne, over claims that independent tests proved that clothing sold in their stores labeled as "faux fur" contained actual fur, which would be a major legal (and ethical) no-no. Over three years of buying clothes from all these stores, the Humane Society found twelve instances of mislabeled fur items, including a "faux fur" coat from Neiman Marcus that turned out to be made of rabbit skins. So far, none of the stores have issued official comments, though time is running out - they have twenty days to come up with their official explanation of exactly how this happened. No word yet on whether PETA's planning on dousing the stores in ketchup and flour - and exactly how much people paid for these "faux" jackets made of real (read: much more expensive) fur. Not that we really like either choiceanyway.
Why Is Real Fur Pretending to Be Fake?
Every few months or so, we seem to hear about a new scandal involving real fur masquerading as faux: A raid here, an investigation there--it's all very dramatic. So why, exactly, would a label want to substitute (in theory) a much more dear material for a synthetic version? How can it possibly be cost-effective?