Last month, some geniuses came up with an online directory of PR/stylist contact information, which has already proven itself to be useful in our office. This month, a whole different set of amazing people launch TheFashionList.com, an online directory of every upcoming fashion/beauty event/show/presentation/party, complete with location, and contact information for the people in charge. You can even check the list against your own party planning to make sure there aren't any conflicts. Seriously, this is incredible. We're loving this trend of people making the lives of assistants and editors everywhere that much easier. But will this override Ruth Finley's Fashion Week calendar? Because, in a weird way, that would be kind of sad.
KCD Makes Our Lives Easier With New Digital Fashion Show Platform
Last week, fashion PR power house KCD listed a digital coordinator job on our careers page and we thought, 'Hmm...is KCD beefing up their digital side?' Indeed they are--and the ground-breaking fashion show platform they're launching might revolutionize the way fashion is seen (or at least make our lives easier). The company, who were quick to embrace digital (a rarity in the digi-phobic fashion industry), are introducing Digital Fashion Shows, a platform to deliver online-only fashion shows to buyers and members of the press, which will launch during New York Fashion Week with Prabal Gurung's inaugural lCB collection for Onward Kashiyama on Febuary 15. It's an ambitious project and offers way more than just a show livestream.