During Oscar season, many beauty types speculated that Estée Lauder would snag girl-of-the-moment, Freida Pinto as their next spokesperson. And we were kind of loving the idea of seeing her co-star in a campaign with our beloved Gwynnie. But, alas, L'Oreal has signed Freida along with Elizabeth Banks and Evangeline Lilly as their newest leading ladies. These three make a lot more sense to us than the Jessica Biel/Revlon situation. Even though Evangeline hasn't done a lot of film, obviously Lost has way more cred than 7th Heaven. But this begs the question, what actress do you think deserves one of these lucrative beauty contracts who doesn't have one? Or should they all just go to the models, anyway?