The Wren fall collection is just hitting stores this week. And we got excited all over again when they sent us a bunch of pictures that we hadn't seen yet. I'm usually not one for sequins, but this jacket kind of needs to be in my closet by the time Fashion Week rolls around. Actually the styling of all three looks is making me super excited for fall, assuming we don't skip over that season like we did most of the summer. Because, seriously, that will be more than I can handle. Bring on the knee socks and the brogues and the plaids and the the jaunty jackets.
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Last Night's Party: A Fete for Gia Coppola's Sofia Coppola-esque Film for Wren
LOS ANGELES--It was an evening of film and fashion last night as L.A.’s style setters crowded into TENOVERSIX to fete What’s Up, a short film by Gia Coppola (Sofia's niece and mini-me) in collaboration with Wren’s Melissa Coker and styled by Lula Magazine’s Leith Clark (who unfortunately missed her flight and wasn’t able to join in on the fun). The film, which first debuted at New York Fashion Week spring 2012, follows the adorable and very bored Bella Zarember as she looks for ways to fight her ennui in the City of Angels. Rich and bored in LA? Sounds like a Coppola movie! And what do you do when you're a stylish bespectacled LA high schooler with time to kill? Change in and out of lots of different outfits (all Wren styled by Leith Clark) and accessories with jewelry from Wren x Fallon. “The clothes speak for themselves, so I just focused on everything else,” said Coppola, who, like the rest of us, cites aunt Sofia as her style idol.
How I'm Making It: Melissa Coker of Wren
It wasn’t until a store placed an order for nearly everything on offer that Melissa Coker of LA-based label Wren realized she had a bona fide fashion line. But the designer has certainly come a long way since then. We caught up with Coker, who is now based in a spacious studio in downtown LA, where she produces her collections. Of course we were dying to know how one of our favorite indie labels grew from a hobby to a successful brand, and how Helmut Lang and Andre Leon Tally played a part. Read on to find out how Melissa Coker of Wren is making it...