Last month, Sarah Jessica Parker ran around New York City promoting Did You Hear About the Morgans. Whether she was wearing jeans and a blazer, a sequined mini dress or sweatpants and Uggs, she clung tight to a hot pink patent leather bowler bag that's more Carrie than SJP. Ninety-nine percent of product related press releases land in the trash, but when this popped into our inbox with a designer, Diane De Maria, and a description, "The collection's inspired by the geometric lines from the paintings of Diane De Maria's grandfather, Pierre De Maria...Each season the collection focuses on a pattern from one of Pierre De Maria's Lithographs "Le Final" painted in 1969," we clicked. A neon bag's the perfect pop of color for winter. This one's available at Beyond 7 (263 Eleventh Ave), and this one from Rebecca Minkoff's kind of perfect, too.