Art Rocks! is an annual benefit supporting the Naomi Diabetes Berrie Center at Columbia Medical Center. Each year, the org puts together a night of art and music to raise awareness and money for the disease, with this year's proceeds directed towards the development of a pediatric diabetes program.
The 4th annual benefit is this Thursday, May 12, at the Bowery Hotel, hosted by frequent Fashionista contributor Chris Benz and Bravo star Brad Goreski. There will be music by David Berrie, Paul Sevigny, and DJ M.O.S., as well as expected appearances by Olivia Palermo, Cuba Gooding, Jr., Jenna Lyons, Harley Viera Newton, and Becka Diamond. The art show is curated by LOLA NY and, from what we've seen, is bound to be really interesting: all pieces exist solely in the digital space, through projections and installations throughout the space.
In the recent past, it's been hard for artists to display their work seriously through an online or multimedia format. LOLA hopes that with more features like this event, young or aspiring artists can get noticed without sacrificing their forays into new media. Emmett Shine, one of LOLA's curators, said of the event, "After featuring more traditional artists the last two years, [co-curator] James [Cruickshank] and I felt that the most innovative and progressive young artists are working in a medium that many don't usually associate with fine art: digital or internet art."
We saw a sneak preview of some of the artists' work, and to be honest it's pretty crazy (in the best way). The artists--Austin Peters, Rene Abythe, Gordon Stevenson, Ryder Ripps, Sterling Crispin, Rafael Rozendaal, and Brendan Lynch--all employ fantastic use of color in intriguing formats. Gordon Stevenson shows insane photos of tiny river waterfalls he dyed an array of neon pastel colors, and Ryder Ripps has serious cred, counting both MIA and Nicola Formichetti as previous collaborators.
The party will be a great way to contribute to a good cause without all the stuffiness of formal fundraisers or the impersonality of credit-card donations. Nicole Berrie, founder of the Berrie Center and the event organizer, hopes the night will inspire a "new generation of philanthropists," one to whom the digital age is less of a novelty. We'll be there - we hope you will too!
Tickets are $125 and you can buy yours here: www.artrocks2011.com.