Sneak Peek: Pour La Victoire's First-Ever Ad Campaign Shot by Frances Tulk Hart
Pour La Victoire is one of those brands that we see from time to time in stores, and like, but don't really see in the press or know much about. The always cute and affordable shoe and handbag brand is aiming to change all that with the launch of their first-ever ad campaign and e-commerce site, both of which are seriously striking our fancy.
The Fall 2011 campaign was styled by Beth Fenton and shot by stylist-turned-photographer Frances Tulk Hart at the glamorous St. Regis hotel in NYC. We've never gotten the urge to stand in front of a hotel fire place in red pumps, underwear and a blazer, holding a bunch of leather bags, but after seeing these shots, it seems that nothing could be more glamorous and fall-like. Click through for our favorite images and go here to shop the spring collection.
We got a sense of what Emma Watson's Lancôme campaign would look like when she was snapped by paparazzi back in March--that's when Mario Testino was shooting the starlet for Lancôme's Trésor line in Paris. Now Style.com's Beauty Counter blog has the first image of the campaign up. Watson looks lovely and I like that there's something Liza/Cabaret-ish about the campaign (or what we've seen of it so far).
According to the Beauty Counter blog, we'll be seeing a lot more of Watson in the coming months.
Reports surfaced in June that Nike had chosen Annie Leibovitz to photograph the fall 2011 ad campaign and we just got a hold of all the images. The campaign stars seven elite female athletes--Nike's "Make Yourself" team. Nike launched "Make Yourself" last year with the intention of inspiring and motivating women to "achieve their goals and become the best 'versions' of themselves." It would basically be difficult not to feel motivated by these images of impossibly physically fit ladies working out in sports bras, including USA track and field Olympian Allyson Felix, Chinese tennis player Li Na, Algerian-French dancer Sofia Boutella, British hurdler Perri Shakes-Drayton, Russian-born tennis star Maria Sharapova, USA goalkeeper Hope Solo and Australian surfer Laura Enever. Like, if I had a membership to a gym, I would definitely go work out at it right now. Maybe I'll just download one of Nike's iPhone workouts instead. Click through for all the images.
We are loving Jil Sander's graphic, cinematic new ad campaign. We just received images for both ready-to wear and eyewear, which star Daria Strokus, who also starred in the label's Spring campaign, and newcomer Guerrino Santulliana, who just walked in the Spring/Summer 2012 show in Milan. Art directed by Raf Simons and shot by Willy Vanderperre, the campaign is colorful, but still very Fall-like. It's simple, as is typical of Jil Sander, but still makes an impact. Click through for more images.