There's a big fat story in WWD this morning about the rise of fashion reality TV shows, but the only actual news is that Lifetime has a new series in the works starring Alexa Chung. 24-Hour Catwalk will be hosted by the presenter/fashion star, and the show will pit designers against each other in runway challenges. We're hoping this means Zoolander-esque walk-offs, but it probably just means Project Runway-esque competitions (with new contestants each episode).
Alexa Chung Wants to Take You Thrifting
The Sunday Styles profile of Alexa Chung didn't tell us anything we didn't already know. Well, except for two things: 1. She doesn't employ a stylist. (But we've heard that she uses Susan Joy for big events, so we're not convinced. Although she does have a better argument than Blake.) 2. She's got a new television show coming out. Thrift America will air on PBS next summer. Created by Style.com special projects editor Maya Singer, the premise takes Chung and Singer across the country, where they troll for treasures at estate sales, consignment shops and other second-hand havens. The first episode will takes place during London Fashion Week, where Chung and Singer helped Pamela Love set up a pop-up shop at Browns Focus. (Some of you surely attended the event--maybe you'll be in one of the scenes.) We think Thrift America shows plenty of promise. The great thing about airing on PBS is that Singer will be able to maintain creative control. And Chung will reach an audience that may have dismissed her as a low-brow entertainer. (Aka older, wealthy women who could care less about MTV and the Arctic Monkeys.)