The Kardashian Kollection for Sears just launched, and the campaign was shot by the legendary Annie Leibovitz. While this may seem surprising, the Kardashians are money, so why not promote them with the best imagery possible?
The girls will be feted by Sears and Leibovitz with a pre-fashion week party next week at the photographer's own studio. Let's hope this means we'll see them in some front rows at the shows. As reality stars go, a Kardashian sighting is much better than a Real Housewife.
Check out their campaign shoot video below, courtesy of Elle. It features the girls lolling around on the ground (a questionable look, because when you lie down, things spread a bit--but they seem to be pulling it off), smoldering on a couch, and stomping Tyra-like in leopard looks.