Roxanne Introduced in 2004, the Roxanne was the first big hit post-Bayswater.
Mitzy Introduced in 2008, the Mitzy's slouchy shape and round handle drew fans like Cat Deely.
Daria Introduced in 2009, the Daria has a cool '70s vibe and we love the braided handle--so do celebs like Kate Bosworth, Emma Roberts and Leighton Meester.
Alexa Introduced in fall of 2010, the Alexa has become instantly recognizable and frequently copied, not unlike the British style icon it's named after.
Neely Also introduced for fall 2010, the Neely is one of our faves, partly because it's named after the lead character in Valley of the Dolls, and also because of it's chic, ladylike shape.
Tillie Introduced for spring 2011, the Tillie has a bit of a masculine vibe, which is right on trend. Not surprisingly, it has tons of celeb fans including Keira Knightley, Sienna Miller, Florence Welch, Cat Deeley and January Jones.
Carter Just introduced for pre-fall 2011, people are already calling the Carter the next 'it bag' and it's been seen on the arms of people like Kate Bosworth, Emma Watson, Lily Donaldson, Poppy Delevigne, Camilla Belle and Rosie Huntington-Whiteley.
Taylor Introduced for fall 2011, the Taylor has a unique shape, while maintaining the usual Mulberry top handle + shoulder strap style.
Heritage Bayswater Satchel Also introduced for fall 2011, the Heritage Bayswater Satchel, which comes in two sizes, is another cool update to the original. Guess who's already been seen carrying it? Kate Bosworth.