Last night we got a chance to shop the Missoni for Target collection and boy were we excited. In fact, we were so excited that we arrived 10 minutes early so we could get first dibs on some of our most-drooled-over items. Unfortunately, it seems like every other fashion insider had the same idea, because by the time we got there the temporary pop-up shop had become a temporary madhouse, with some of the items already sold out (don't worry, they will restock today). See what fashion industry's superstars--from Nina Garcia to celebrity stylist Jennifer Rade and ex-Real Housewife Kelly Bensimon--were toting at the checkout.

• By Hayley Phelan
  Sep 8, 2011

All the Way Up Here, the Tumblr penned by "Marina" who is a "real doll" that Target is using to promote their massive 400-piece Missoni for Target collection, has released a pretty substantial sneak peek at the collection. (Marina the doll says Missoni for Target campaign front woman Margherita Maccapani Missoni gave her the peek at the look book. Harhar.) The bike is there, so are swimsuits, dresses, shawl cardigans and ties for dudes, dishware and luggage. The collection hits Target in store and online on September 13. Take a look--what will you buy?

• By Leah Chernikoff
  Aug 10, 2011

Are you seeing zigzags yet? As we countdown to September 13, when Missoni for Target finally hits stores, Target continues to build hype by dropping little tidbits about the collection. In this just-released video, campaign star and brand ambassadress Margherita Missoni walks and talks us through the making of the campaign in Milan, and gives us a little background about the family label. The collection looks even better styled to perfection on Ms. Missoni on the piazzas of Milano and we can't wait to shop it ourselves. Still haven't figured out what you're getting yet? Here's the full collection.

• By Leah Chernikoff
  Aug 29, 2011

The Missoni for Target collaboration was all about bringing Missoni's iconic high-fashion designs to the masses--and at prices people can actually afford. But with the frenzy around the collection being what it was, some entrepreneurial shoppers thought to buy in bulk--and sell the rest on eBay for extravagantly high prices. In other words, it's the fashion equivalent to scalping tickets. Click through to see what Missoni for Target items are going for on eBay, right now. Some are upwards of $1000--and that's nothing to sniff at, not even for a regular Missoni shopper (an average Missoni dress goes for around $1200)!

• By Hayley Phelan
  Sep 14, 2011