One diet pill company has gotten very, um, creative when it comes to viral marketing.
Yesterday, the Twitter accounts of several models including Joan Smalls, Lily Donaldson, Jourdan Dunn, and Toni Garrn, were hacked to sell diet pills, the fine folks at Fashin are reporting. Apparently, once followers clicked on the link posted, a virus was downloaded to their computer. We've got to hand it to the hackers--selecting the accounts of super skinny models to spout about diet pills was kinda clever. Happily, the models noticed rather quickly and everything has been put right in the Twitter-verse. Well, almost everything.
Joan Smalls tweeted last night:
I hope the individual that Hacked my account and so many other to promote a diet pill gets Severe erectile dysfunction. #Karma
We'll cross our fingers for you, Joan. [Ed. note: Joan, can we be friends?]