It seems impossible, but somehow, new designers are added to the fashion week calendar every season. But how do we know which ones to make room for in our own crazy-packed fashion week schedules?
We did a little research and, like last season, came up with an edited list of five promising newbies for whom we think this fashion week could be just the beginning of a flourishing career.
From a former J. Crew designer to a Brazilian import, click through for the Fashionista five of spring 2013.
Marissa Webb: Easily the most buzzed about newcomer on this this list, Marissa Webb is debuting her first official collection after 10 years at J. Crew, where, as a head women's designer, she contributed greatly to making it the fashiony brand we're all obsessed with now (Jenna Lyons didn't do everything). We expect nothing less than effortless, chic perfection. (No pressure, Marissa!)
Osklen: Osklen is already quite established as a global luxury brand in Brazil (we were blown away by the line at Sao Paulo Fashion Week earlier this year), and even has a store in NYC, but this is their first time showing at New York Fashion Week. In addition to great design, the brand is known for using high-tech, sustainable fabrics. This will likely just be the beginning of Osklen's efforts to increase their presence in the states.
Dean Quinn: Dean Quinn possesses all of the necessary factors required for a "one to watch:" He went to a prestigious design school (Central Saint Martins, where he graduated with a Womenswear Designer of the Year award), designed for a major house (Versace) and got picked up by the most important retailer there is for newcomers (Barneys). His last collection was colorful, sporty awesomeness and we can't wait to see what he's cooked up for spring.
Hache: Another import, Italian label Hache, will show at NYFW for the first time, though they're a pretty established brand in Europe. With designer Manuela Arcari's dedication to fine tailoring and Marni-esque quirk, we think the line will do great here in the states.
Tanya Taylor: Taylor's a Parsons grad and did a stint at Elizabeth & James before launching her own line last year. Her clothes succesfully strike a rare balance between easy and elegant, classic and experimental, vintage and modern. She's clearly talented but also knows how to make clothes people will want to buy. She just showed her sophomore collection yesterday at MoMA where Style.com noted her "clever aesthetic."