Name: Violaine Bernard Occupation: Fashion Director at Velour Magazine What is the most prominent color in your wardrobe? It's a mix of everything...black, with hints of color. What is your favorite dessert? Crepe cake from Caffe Fallai with whipped cream.

Name: Imogen Morris-Clarke Age: 19 Occupation: Model Agency: NEXT How would you describe your style? Friend Amanda Nørgaard: Very chic with a twist... with a cool London attitude, always. Very european and timeless! IMC: I also love '70s stuff, and I don't have enough! What is your favorite vintage shop? I love Portobello Market in London.

Name: Edwina Myer Occupation: Works in analytics for a media company. What's your favorite magazine? Tatler. What would you never be caught wearing

Name: April Age: 23 Occupation: I work in fashion. Where are you from? Birmingham, England What is your favorite magazine? POP If you were to get a tattoo right now, what would it be? A tiny heart, somewhere inconspicuous.