Rei Kawakubo is going in a luxurious direction for her next collaboration.
The Comme des Garçons designer has been tapped by France's purveyors of prized scarves and waitlisted handbags, Hermès. Not exactly the sort of high/low collaboration we've been getting used to in recent years.
She's created two scarf collections for the heritage brand, WWD is reporting. Though, whether Hermes' signature scarf will even look like a scarf once Kawakubo is done with it remains to be seen.
Her focus while designing of course had nothing to do with the scarves actually being worn. She told the trade,
During this joint project, rather than being guided by the idea of the scarf as it is worn, I became interested instead in the beautiful ‘artworks’ that the designs on Hermès carrés represent, and I sought to change them by adding elements. By combining them with abstract images, we have transformed the carré and created a unique object.
The collaboration will be called, cleverly, Comme des Carrés. The "Noir et Blanc" collection will feature abstract designs in black and white; while the "Coleur" collection will be--you guessed it--colorful, and will include "geometric elements like giant patchwork, Vichy checks and shirt stripes."
The scarves will hit stores in February and prices will range from about $493 to $2,076--a big number for small scarf, but a small price to pay for a rare, unlikely, and sure to be memorable collaboration.