Not only is New York Fashion week over-packed with shows during the day, but there are also often too many parties at night (and too few cabs) for one stiletto-wearing gal to get to.
Proenza Schouler's decided to make their party a little easier to accommodate this year by throwing it in the same time slot during which they usually stage their runway show: Wednesday night at 8pm. The show will be moved up to noon the same day.
And chances are this is one party we're not going to want to miss. At least some of their legion of celebrity fans should be there, right?
The scheduling change also solidifies Proenza Schouler as a brand that's reached the Marc Jacobs level of priority--meaning they can show wherever they want, whenever they want, and everyone will be there. Given all they've accomplished over the past 10 years (the brand celebrated its anniversary last year)--three CFDA womenswear designer of the year awards, getting their first ever collection sold by Barneys (twice), inventing the PS1--they deserve it.