Tommy Hilfiger eschewed his usual show space at Lincoln Center for something a little more adaptable for spring 2014--specifically the enormous Pier 94.
And despite the fact that a huge westside highway traffic jam made getting there a bit of a challenge (let's just say I got out of the cab before it could pull over and then narrowly escaped death), we're glad he did, as he made good use of the versatile venue by basically turning it into Malibu Beach.
Not just the runway, but the entire floor of the show space was covered in sand. There were mountains of it in the middle, and models walked around it on a makeshift boardwalk as the Beach Boys blasted throughout the show, just to drive the point home. Fortunately, there wasn't a single high heel to be found or else those models would have had some issues (a few editors did pre- and post-show). There were only flat sandals, espadrilles, and sneaker wedges--yep those are still going to be around next spring--that is, if Hilfiger has anything to say about it.
The clothes were equally casual and athletic and unabashedly beach-inspired. For instance, several models wore their pants, made from a wetsuit-esque stretchy lycra material with the fly unzip, waist folded over. Plenty of neoprene and actual swimwear was shown as well.
Reflecting a not very beachy, but definitely sporty inspiration were numbered jerseys (thank you Rihanna and Miley) in various forms including dresses and an actually pretty cool leather top, worn well by Joan Smalls. Jourdan Dunn in a bikini was another of the show's more memorable moments.
It definitely wasn't the first instance we've seen this season of athletic, surf-inspired looks, and we doubt it will be the last. And though we feel like we'd be more inclined to see these clothes on the Santa Monica Pier than the Hamptons or Shelter Island (you know, a beach fashion people go to), it was certainly a fun, entertaining show, featuring clothes a lot of people will probably buy.