When the ALS Ice Bucket Challenge reached the top tiers of the fashion industry this week — see: Gisele Bundchen, Mario Testino — it was only a matter of time before it reached fashion's most formidable lady, that being Anna Wintour. But lo — Tuesday afternoon, Bee Shaffer tapped her mother to either douse herself with a bucket of ice water or donate to ALS!
And she did it.
We're just as shocked as you are, and the video is pretty great. Tennis fan that she is, Wintour challenged Roger Federer and actor Dominic West to take the plunge next. Head on over to Vogue's Facebook page to watch the whole thing unfold.