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Liberty Ross Designs Day-to-Night Denim for Genetic

The supermodel re-imagines jeans ... and we're really into it.

It's already clear that denim is set to be this fall's biggest trend–both retailers and brands are making a push for the fabric, whether by launching new lines or re-working preexisting ones. 

But the most exciting denim launch I've seen this fall has to be Liberty Ross's capsule collection for Genetic. 

The supermodel (and Alexander Wang favorite) designed a six-piece collection for the L.A.-based brand that's set to launch Friday, August 22 exclusively on Net-a-Porter ... and each item is a standout. From a disco-print jacket whose silhouette was inspired by the designs off Tom Ford's Alaïa and Alexander McQueen, to a pair of grey skinny jeans with plaid accents, to a badass overall dress, each piece feels seriously original, and seriously in need of a spot in my fall wardrobe. 

"My life has always been divided between Los Angeles and London, so I wanted to think about that and somehow weave that in to what I was doing," explained Ross at the line's launch Tuesday morning in New York. "This fabric [the geometric patterned one] is like my L.A. '80s roller disco-inspired days, and the plaid is like '90s London grunge. The thread between the two worlds is gold."  

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Aside from the interesting prints and tailored silhouettes, Ross's capsule really stands out because it can be worn a myriad of ways – even as cocktail attire, something other denim brands haven't explored in-depth. "It's very day-to-night; all the trousers and everything can be worn easily in the day with sneakers and flats and then dressed up more for evening wear. It's supposed to be very versatile in that way." The glam rock denim suit, modeled by Ross above, feels like a new way to dress for evening that hits all the fall trends – geometric patterns, unexpected materials and casual aesthetics. 

As for more design work, Ross is hopeful that it will continue: "I've really enjoyed this, so I'll see how it goes. But if it were up to me, then yes for sure." After checking out Ross's capsule collection below, I'm pretty sure you'll want more of her designs too – I know I do.