25 Editors to Follow on Snapchat During Fashion Week
A red carpet snap of Rihanna from the app's Grammy's story on Sunday. Photo: Snapchat/The 57th Grammys
In just a few short days, our Twitter and Instagram will be exploding with fashion week content: images of various runway shows, models backstage, street style stars and celebrity showgoers. But these won't be the only social media mediums providing an insider perspective on the busy week. While by no means mainstream, more and more fashion editors are using Snapchat stories to document their busy days.
Since the stories (a slideshow of images and video that can be updated at any time) disappear after 24 hours, it's a low-stakes place to say, make fun of the hoopla or provide intimate, behind-the-scenes perspectives not suitable for other, more permanent social media platforms. Check out the following fashion, beauty and magazine accounts, and look out for Snapchat's own fashion week story (which it debuted last season) for more user-generated insider content.
Britt Aboutaleb, managing editor of Yahoo Style: @Yahoo_Style
Kyle Anderson, style and accessories director at Marie Claire: @kyleeditor
Stella Bugbee, editorial director of The Cut: @stellabugbee
Carly Cardellino, beauty editor at Cosmopolitan.com: @carlycardellino
Ella Ceron, social media editor at The Cut: @ellaceron
Sophia Chabbott, Glamour senior online fashion editor: @slc1238
Eva Chen, Lucky editor-in-chief: @theevachen212
The Cut: @the.cut
Brooke Ely Danielson, Glamour associate accessories editor: @LA4BD
Fashionista: Fashionista_com
Elana Fishman, Lucky senior digital editor: @elanafishman
Recommended Articles
Annie Georgia Greenberg, senior style editor at Refinery29: @agg3653
Joyann King, harpersbazaar.com editor, @JoyannKing
Cindi Leive, Glamour editor-in-chief: @cindileive
Lucky: @Luckymagazine
Man Repeller: @Man_Repeller
Simone Oliver, growth strategy editor at The New York Times: @simonesoliver
Nikki Ogunnaike, Glamour online style editor: @nikkiogun
Chrissy Rutherford, harpersbazaar.com senior digital editor: chrissyford
Abby Schreiber, Paper digital managing editor: @amschrei28
Alexandra Tunell, digital beauty editor at harpersbazaar.com: @AlexandraTunell
Diana Tsui, senior market editor at The Cut: @chupsterette
Verena von Pfetten, Lucky executive digital editor: @vonverena
Isabel Wilkinson, senior editor at The Cut: @izzywilx
Joe Zee, editor-in-chief of Yahoo Style: @mrjoezee
