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News Brief: Barbie Can Finally Wear Flats, Blake Lively Addresses Preserve Backlash

And trans women across the nation are creating their own "Vanity Fair" covers
Blake Lively. Photo: Jamie McCarthy/Getty Images

Blake Lively. Photo: Jamie McCarthy/Getty Images

These are the stories making headlines in fashion this morning.

Blake Lively addresses Preserve backlash
Black Lively opened up about Preserve's first year of business and the pressures of running an e-commerce startup — one whose launch was rushed to coincide with her August Vogue cover. Lively also revealed that she never planned on becoming an actress, but always dreamed on going to college and starting her own business. {Time}

Barbie can now wear flats
Mattel's newest line of Fashionista Barbies (no affiliation to this site) will allow the doll to plant her soles on firm ground for the first time. The revamped Barbies have ankles that can be adjusted to accommodate heels or flats, and will come in eight different skin tones, 18 eye colors, 22 hairstyles and 23 hair colors. Let's hope flats-wearing Barbie can get into Cannes next year. {Hollywood Reporter}

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Trans women create their own Vanity Fair covers
Caitlyn Jenner's Vanity Fair cover sent shockwaves across the nation, rekindling an ongoing discussion about the relationship between celebrity and gender politics. As promotions line up for Jenner's forthcoming E! docu-series, "I Am Cait," trans women across the nation are posting their own Vanity Fair covers using the hashtag #MyVanityFairCover. {Buzzfeed}

Ulta is poised for exponential growth
Ulta currently owns about 3 percent of the U.S. beauty market, a number analysts expect will double in the next five years. The Sephora competitor grossed $3.24 billion in sales in 2014, a 21.4 percent increase from 2013. CEO Mary Dillon credits Ulta's loyal customer base, employee insights and innovative marketing strategies for the company's success. {WWD}

The Tony Awards gets a makeover
For the first time, every nominee and presenter at the Tony Awards will be styled by public relations firm KCD and editors from Vogue, Teen Vogue and Vanity Fair. The show, whose red carpet was formerly described as a "disaster" by Anna Wintour, has historically been one of the least-watched awards shows on television. The year's Tony Awards will air on CBS on Sunday, June 7. {Fashionista}