Departures: Erika Bearman – better known as @OscarPRGirl on Twitter – has stepped down as SVP of Global Communications after six years with the company. In similar news, Aliza Licht, voice of the DKNY PR Girl, resigned as SVP of Global Communications shortly after DKNY erased its Twitter history and adopted the new handle @dkny.
Resurrection: Korean company Shinsegae International is planning to revive Paul Poiret, the French couture house that has been dormant for more than 80 years. The company is by no means alone: Courrèges, Charles James, Schiaparelli and Bill Blass are all undergoing revivals of their own.
An unexpected collaboration: Madonna will collaborate with Jeremy Scott and Gucci for her upcoming tour costumes — a strange mix, given Jeremy Scott's penchant for over-the-top statements versus the quieter, more eclectic creative vision Alessandro Michele has introduced for the house.
How China does social: In China, a strong social media presence can be the difference between having a booming business or, well, none at all. That's why European and North American companies, like Diane von Furstenberg and Burberry, are leveraging their brand identities on Chinese social media platforms like Weibo and WeChat.
The best and worst of the fall campaigns: In the second installment of our two-part series, we highlight the good, the bad and the "meh" of the season's biggest fashion campaigns. Missed the first installment? Read it here.