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Must Read: Jessica Alba Ranked Among 40 Richest Self-Made Women, How Models are Scouted in Middle America

And Shop Jeen's 23-year-old founder is striking a chord with teenage girls who speak Internet.
Jessica Alba at 2015 Forbes Women's Summit. Photo: Michael Loccisano/Getty Images

Jessica Alba at 2015 Forbes Women's Summit. Photo: Michael Loccisano/Getty Images

These are the stories making headlines in fashion this Friday.

Jessica Alba's The Honest Company now valued at $1.7 billion
The Honest Company has closed a $100-million round of Series D financing at a valuation of $1.7 billion. As Forbes pointed out, that makes co-founder Jessica Alba one of the richest self-made women in the world — wealthier than Beyoncé and YouTube CEO Susan Wojcicki. If Honest makes a public offering as expected, Alba could be pushed into the billionaire club. {Wall Street Journal}

Shop Jeen is big hit with girls who speak Internet
Speaking of #girlbosses, Shop Jeen and its 23-year-old founder, Erin Yogasundram, have garnered a loyal following among 14- to 22-year-old girls enthusiastic about Internet slang and Tumblr culture. Yogasundram started the online retailer from her dorm room at George Washington University when she just a sophomore, and is now growing the business in Los Angeles. {New York Magazine}

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Model scouts comb the Midwest for the next Karlie Kloss
Though models of varying racial backgrounds and body types have greater visibility than before, the industry still largely prefers tall, lanky models of European descent. Many of those models hail from flyover states, where modeling scouts Jeff and Mary Clarke have made a career prowling for the next generation of Karlie Klosses and Ashton Kutchers. {The Atlantic}

Why Nordstrom's anniversary sale works so well
Every July, Nordstrom's Anniversary Sale — which offers discounts on a supply of just-arrived fall merchandise — gives the retailer a huge surge in sales volume at a time when other retailers, stuck with last season's merchandise, are selling very little. So why hasn't it been copied? {WWD}