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Must Read: The Case Against U.S. Manufacturing, Willow Smith Covers 'i-D'

And Target is implementing beacon technology.
Willow Smith on the cover of 'i-D.' Photo: Tyrone Lebon/i-D

Willow Smith on the cover of 'i-D.' Photo: Tyrone Lebon/i-D

These are the stories making headlines in fashion this Friday.

The Apple Watch may be eroding watch sales already
In June, watch sales dropped more than they have in seven years. One possible cause? The Apple Watch, which NPD analysts say puts watches that cost less than $1,000 most clearly at risk, since that consumer group has shown the strongest interest in the device. {Bloomberg}

Why we should care less about U.S.-based manufacturing
The New Yorker makes a case for why we shouldn’t care so much about keeping manufacturing in the U.S. Manufacturing jobs based in the U.S. mean little if those jobs are not accompanied by a living wage and safe working conditions. Though politicians on both sides of the aisle tout the need for more manufacturing jobs, the growth of the American economy is not directly tied to the manufacturing sector, the author notes. {The New Yorker}

Diamonds, too, can be a man’s best friend
Racked profiled Signet, the parent company of jewelers Zales and Kay. Some interesting takeaways: Signet's advertising most heavily targets straight male shoppers because a whopping 75 percent of jewelry purchases in the U.S. are made by men for women. And despite talk of the decline of the shopping mall, Signet's mall locations are thriving. {Racked}

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Target bets on beacon technology
Following in the footsteps of retailers like Lord & Taylor and Hudson Bay, Target plans to implement beacon technology in select stores to enhance shoppers' experiences. Analysts point out that Target, with its broad reach and loyal fan base, could pave the way for other big box retailers to follow suit. {Digiday}

Weak euro propels Tod’s growth
In the six months through June, Tod’s reported revenues of $566.8 million, which is nearly an eight percent increase from the same period in 2014. Tod's sales increased in all regions with double-digit growth in Europe and in Asia, benefitting from favorable market fluctuations. {WWD}

Willow Smith covers i-D
2015 is turning out to be a big year for Willow Smith, the 14-year-old daughter of actors Will Smith and Jada Pinkett. After being cast in Marc Jacobs's star-studded fall 2015 ad campaign, i-D has tapped her for the cover of its “Coming of Age” issue. {i-D}

Bra makers are focusing more on comfort
Bra makers, led by Nike, Lululemon and Jockey, are shifting away from the push-up bra model made popular by Victoria’s Secret and focusing on fit, comfort and techy athleticism. The growing trend in athleisure has pushed retailers to rethink how bras are made and marketed. {Bloomberg}

Are designer handbags losing their luster?
Sales at Michael Kors and Coach are down, and analysts blame the slump on the spending patterns of Millennials. Saddled with debt and the lingering effects of the recession, younger Americans are opting not spend as much money on luxury goods as baby boomers and Gen Xers. The result? The luxury goods market, which includes designer handbags, is taking a hit. {Business Insider

Jennifer Aniston weds with Jennifer Meyer band
Jennifer Aniston and Justin Theroux have tied the knot, though they've managed to keep details of the nuptials under wraps — including the details of who wore what. WWD claims it does know one thing for sure: that Jennifer Meyer, jewelry designer and wife of Tobey Maguire, designed the couple's wedding bands, though a publicist declined to confirm the claim. {WWD}