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Rihanna Will Present Her Puma Collection at New York Fashion Week in February

Kanye West for Adidas has some competition for the buzziest show on the calendar.
Photo: Christopher Polk/Getty Images

Photo: Christopher Polk/Getty Images

The world may not have received the Rihanna album it's been hoping for yet this year, but we did get the first, much-hyped collection she designed as the creative director of Puma. Riri's flatform creepers launched impressive wait-lists and the sexy ad campaigns and commercials for the range were everywhere this fall, but fans haven't had many chances to see her full collection and vision come to life. Happily, that's all about to change come February.

According to the listing for a Paddle 8 Auction that the pop star-turned-designer shared over Twitter this morning, the first-ever Puma by Rihanna fashion show will take place during fall 2016 New York Fashion Week on Feb. 12 at 8 p.m. Details are still scarce, but the winner (and one guest) will be flown to New York, sit front row at the runway show, go backstage, get an invitation to the after-party (!), and receive one of each style in the entire Puma by Rihanna fall 2016 collection, plus a whole lot of other swag chosen by Riri herself. It looks like Kanye West has some stiff competition for the hottest ticket in town next season.

We've reached out to Puma for more details and will update as we hear more.

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