In a year when more people shopped Black Friday weekend online than in stores, and when Cyber Monday revenue hit an all-time high of over $3 billion, it should come as no surprise that the recently merged luxury e-commerce powerhouse that is Yoox Net-a-Porter group fared really, really well. So well, in fact, that the company sent out a press blast from Milan on Monday to let the world know how thoroughly it eviscerated Black Friday.
Here's one nugget: The sites sold more than one item per second on Cyber Monday. Here's another: Black Friday sales rose 82 percent compared to last year, pre-merger. Bitches, Yoox Net-a-Porter Group sold a $27,307 pair of 18-karat gold, crystal opal and diamond earrings this weekend.
Mostly, North America did the buying. Mostly, customers bought Sam Edelman over-the-knee boots, the marathon shopping event's best-selling item, from Net-a-Porter. So apologies if you run into a lot of women wearing the same suede shoes as you in the next few days, but, honestly, Yoox Net-a-Porter Group probably isn't all that sorry.