Matt Bernson Is Hiring A Public Relations Coordinator In New York, NY

Matt Bernson, a contemporary accessories and footwear brand based in Tribeca, seeks an in-house Public Relations Coordinator. The position has a strong focus on digital initiatives, social media, online editorial placement and influencer outreach.
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Matt Bernson, a contemporary accessories and footwear brand based in Tribeca, seeks an in-house Public Relations Coordinator to nurture a strong industry network, increase brand awareness and develop an enviable brand image by developing and executing an effective communication and media relations program.

The position has a strong focus on digital initiatives, social media, online editorial placement and influencer outreach.

The right candidate for the job…

  • will seek out meaningful events in order to build designer profile
  • …is outgoing and proactive in reaching out to others
  • …has a great work ethic
  • …is a self-starter
  • …is detail oriented
  • …has exceptional speaking and writing skills (note: a writing sample will be required)
  • …is computer / tech savvy

As our Public Relations Coordinator, you will work with the Founder & President to:

  • Develop a marketing communications plan, including strategy, goals, budget and action plan
  • Develop a media relations strategy - seeking high-level placements in print, TV and/or online media
  • Coordinate all public relations activities
  • Engage audiences across traditional and new media
  • Leverage existing media relationships and cultivate new contacts within industry
  • Manage media inquiries and interview requests
  • Create content for press releases, byline articles and keynote presentations
  • Monitor, analyze and communicate PR results monthly
  • Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis
  • Build relationships with influencers to grow brand awareness
  • Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them

Prerequisites include:

  • Experience in public relations
  • Proven track record designing and executing successful public relations campaigns at both a local and national level
  • Strong relationships with both local and national business and industry media outlets
  • Solid experience with social media including Instagram, Facebook, Twitter, etc.
  • Event planning experience
  • BA/MA degree in Marketing, Advertising, Communications or a related discipline

Compensation: $35,000

To Apply: Please send your resume to employment@mattbernson.com, subject line PR Coordinator.