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Must Read: Beyoncé Debuts New Ivy Park Campaign, Kim Wears Kanye Merch on the Cover of 'Billboard'

Plus, Dior is launching a behind-the-scenes video series on Instagram.
Photo: Tyrone Lebon/Ivy Park

Photo: Tyrone Lebon/Ivy Park

These are the stories making headlines on Thursday.

Hold up, there's a new Ivy Park campaign!
Beyoncé headed to Instagram to launch the fall 2016 campaign images (plus, an inspirational video) for her activewear brand, Ivy Park. If you find yourself eyeing the new asymmetrical silhouettes and graphic logos, you can shop the collection at a number of retailers — including Topshop, Nordstrom, Net-a-Porter and Selfridges — now. {Fashionista inbox}

Kim wears Kanye merch on the cover of Billboard, because obviously
Is there any better way to show your love than by wearing a design by your S.O.? Kim Kardashian doesn't seem to think so, and as such, appears on the cover of the latest issue of Billboard in a denim jacket with "Pablo" lettering on the back. We approve. (Obviously.) {Billboard}

Dior introduces #TheWomenBehindMyDress
Ahead of Maria Grazia Chiuri's debut collection for Dior, the French house is shining a spotlight on the women who work tirelessly to make its show happen. The video series, which appears exclusively on the brand's Instagram, features the Chiuri, plus the atelier's petites mains, models and publicists in the weeks leading up to the spring 2017 collection's debut. {Fashionista inbox}

BB Dakota partners with Sarah Ramos on short film
The "Parenthood" actress is making her directorial debut in a short film for Los Angeles-based clothing label BB Dakota. The film, called "Fluffy" (there's a cat involved) stars Ramos — wearing the brand — as Grace, a woman who gets the chance to cat-sit her crush's pet for a weekend. Watch the video in full below. {BB Dakota}

You can now shop Mr Porter via Apple TV
The Mr Porter for Apple TV app, optimized for tvOS, will enable users, viewers and general fashion enthusiasts to peruse the e-tailer's digital publication, The Journal, and connect to tvOS with Mr Porter's mobile iOS iPad app to directly shop the channel and browse through content. Who said TV shopping networks were outdated, now? {WWD

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"At the end of the day, it's an industry I believe in."
Virgil Abloh — Kanye West's longtime creative consultant who launched his own streetwear-inspired, Milan-based label Off-White two years ago — has experienced a rapid ascent to the top as one of fashion's buzziest brands. "In large part, streetwear is seen as cheap," Abloh said in a new interview. "What my goal has been is to add an intellectual layer to it and make it credible." {Business of Fashion

Amazon Fashion expands designer offerings
We have a hard time coming up with anything that you can't find across Amazon's multiple verticals, and increasingly so, that will also include designer apparel and accessories. Brands spanning high-end — think Marc Jacobs, Zac Posen and Cartier — to mid-level and contemporary — Kate Spade, French Connection and Levi's — are signing on to offer items through Amazon Fashion. Hey, if it's another way to take advantage of our Prime membership... {Ad Age}

Meet Ikram Goldman
The woman behind Chicago-based luxury boutique Ikram may not have the kind of name recognition enjoyed by Colette's Sarah Andelman or 10 Corso Como's Carla Sozzani, but within the industry, she's a veritable tour de force. "I can't think of a single similar person from a non-fashion capital — meaning [somewhere other than] New York, Paris, London, Milan — who has the status or stature that she has in the fashion world," Paper's Mickey Boardman told Chicago Magazine in a new profile of Goldman. Quick shopping trip to Chi-town, anyone? {Chicago Magazine}

SCAD grad makes Paris Fashion Week debut
Savannah College of Art and Design graduate Jeffrey Taylor — who also took home the top prize at the Supima Design Competition at New York Fashion Week — is gearing up to show his floral-inspired women's eveningwear collection, called "Tibet Garden," at Paris Fashion Week. {Fashionista inbox}

Vivienne Westwood gives "see now, buy now" a test drive
Iconic British designer Vivienne Westwood is giving "see now, buy now" a go with the forthcoming Andreas Kronthaler for Vivienne Westwood spring 2017 collection. In an entirely new move for the label, Kronthaler will be offering a capsule collection of 20 pieces from his men's-and-womenwear collection that will be shown this weekend in Paris. The items have reportedly been handpicked by Kronthaler (to whom Westwood is married) to best illustrate "the key inspirations, styles and silhouettes" of the collection. {WWD}

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