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Must Read: Robert Pattinson Lands Another Dior Campaign, A Peek at Yeezy Season 4 Prices

Plus, millennials are ditching traditional perfumes for niche scents.
Robert Pattinson for Dior Homme fall 2016. Photo: Karl Lagerfeld

Robert Pattinson for Dior Homme fall 2016. Photo: Karl Lagerfeld

These are the stories making headlines on Friday.

Karl Lagerfeld photographs Robert Pattinson for the latest Dior Homme campaign
The actor was photographed on the Paris streets by Karl Lagerfeld for Dior Homme's fall 2016 ads. (Lagerfeld often shoots campaigns for Chanel and Fendi.) "[Pattinson] is very easygoing and easy to photograph. But at the same time there is something mysterious about him, which I love," said Lagerfeld. "His profile is the modern version of an antique coin." Pattinson is Dior Homme's first ever celebrity face, but has been repping the brand's fragrance since 2012. {WWD}

Want some Yeezy season 4?
The show may not have gained industry buzz for all the right reasons, but if you liked what you saw, here's what the collection will cost you: $225 for a T-shirt, $530 for the slouchy, low-heeled boots and about $580 for select outerwear pieces. View the full price list for men's items here, and click the following link for women's pricing. {Hypebae}

Niche scents are trending among millennials
From near fragrance ubiquity (Chanel No. 5, Guerlain Shalimar) to the era of celebrity scents (Britney Spears' Curious, Girlfriend by Justin Bieber), the fragrance market has seen some major shifts; and now, a new wave of niche brands are taking center stage. "The new generation really looks at fragrances as a wardrobe but not anymore as a personal signature," said Estée Lauder CEO Fabrizio Freda. {Bloomberg}

Emporio Armani gets the pop-art treatment
To celebrate Emporio Armani's fall 2016 "New Pop" accessories range, designed with digital print artist Camille Walala, the brand has released a short film starring the bright bags and shoes. The result? A little "Yellow Submarine," a little geometry class nostalgia, but mostly just really fun. Watch the clip in full, below. {Fashionista inbox}

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"It's more competitive than collaborative,"
A degree from a top design school is a dream for an aspiring designer, but according to two anonymous Parsons fashion design students, the academic environment is not everything it's made out to be. "When you ask [professors] about a certain project, or they want you to be sustainable, they're not giving you many resources," said one student, speaking on condition of anonymity. "We don't know where to start. So we just go to Google. What's the point of going to a really expensive design school if you can just go to the same place everybody else is researching?" {Glossy}

Prada continues to support emerging writers
The Italian brand is honoring the winners of the third edition of "Prada Journal – Prada Feltrinelli Prize," an international literary contest for emerging talent, with a special digital performance by Christopher Ciancimino. He transformed selected passages into short plays, which can be streamed online. Prada also announced that it is joining forces with eyewear conglomerate Luxxotica on a line of optical frames, entitled the Prada Journal collection. {Fashionista inbox}

A brief history of face tattoos in fashion
Despite its cultural ties with gang and prison culture, face tattoos have found a way into the fashion sphere. They have been spotted on runway models at shows for Chanel, Givenchy and at Alessandro Michele's latest presentation for Gucci. Some view it as just another form of self-expression, while others view it as appropriation. We'll let you decide where you stand on the debate. {i-D}

Homepage photo: Victor Boyko/Getty Images

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